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Customer Incentive Program letter Template







[l-Date]

To:
[r-Name]
[r-Company]
[r-Address]

From:
[s-Name]
[s-Company]
[s-Address]
[s-Phone]

Dear [r-FName]:

As a valued customer of [company], we would like to announce the start of our new Customer Incentive Program (CIP).

Beginning [s-Date], a record of your account with our store will be maintained on a cumulative basis for a period of one year.  Once your purchases reach $500, you will be automatically entitled to a 5% discount on any order placed, including orders for sale items.

In addition, the following savings initiatives have also been included:

$1,000 of purchased orders – discount increase to 10%
$1,500 of purchased orders – discount increase to 15%
$2,000 of purchased orders – discount increase to 20%

We are excited about our new Customer Incentive Program and hope you will take advantage of the possible savings on your future orders.

Best regards,
[s-Company]



[s-Name]
[s-Title]